On June 13th, BMW Group South Africa held its third annual Youth Day event at the newly transformed Lethabong Maths, Science & ICT School of Specialisation in Soshanguve, Tshwane. The event, part of Youth Month celebrations, hosted matriculants from Lethabong School of Specialisation and Soshanguve Automotive School of Specialisation. These schools have a partnership with BMW, whose manufacturing plant is nearby in Rosslyn.
Honoring the Past and Empowering the Future
The event commemorated the brave spirit of the youth from the 1976 Soweto uprising and emphasized empowering young people as a key part of sustainable development. Under the 2024 Youth Month theme, “Actively advancing the socio-economic gains of our democracy,” the day featured activities like a university expo to guide students through university and bursary applications.
BMW Group South Africa reaffirmed its dedication to building a better future with its employees and local communities. Over 90 employees from BMW’s four business units volunteered to prepare and serve meals and help students with their tertiary applications. A thrilling BMW driving experience was also part of the day’s events, encouraging students to strive for excellence.
Mbasa Kepe, Manager of Government and External Affairs at BMW Group South Africa, stated, “Lethabong’s transformation into a School of Specialisation marks a significant milestone in regional education. At BMW Group South Africa, we are proud of the progress made in this partnership.”
Kepe added, “Reflecting on the impact of the youth of 1976 this Youth Month, we recognize the diligence of everyone involved in today’s event and the ongoing journey of socioeconomic gains for the students and youth in South Africa.”
Strengthening Education and Enabling Opportunities
BMW Group South Africa has partnered with Lethabong School of Specialisation and UNICEF for the “BRIDGE. Educating young people for tomorrow, today” project. This global initiative focuses on creating learning opportunities in science, technology, engineering, and maths (STEM). Since last year, 570 educators from 6 provinces have been trained in coding and robotics, benefiting 100 schools.
Additionally, BMW announced the “STEM for Youth Mentorship Programme” with UNICEF, which will identify and place young people from underprivileged schools in job-shadowing initiatives in various companies. BMW employees are encouraged to volunteer as mentors, providing valuable exposure to STEM careers.
Christine Muhigana, UNICEF South Africa Representative, commented, “UNICEF is committed to building teachers’ skills to strengthen education quality and relevance. We are proud to partner with BMW Group South Africa to educate young people today for tomorrow. Innovative STEM education can enhance learning and youth opportunities, striving towards a fairer and better South Africa.”
A Touchpoint for Youth Empowerment
The Youth Day event highlighted the power and potential of young people to shape South Africa’s future. Lethabong School of Specialisation Principal, Maphefo Malope, remarked, “Today’s event showcased the importance of youth engagement in the socioeconomic progress achieved through 30 years of democracy. Thanks to BMW Group South Africa and UNICEF for including young people in the ongoing betterment of our country and to everyone involved in today’s successful celebration.”
This celebration was a significant reminder of the potential of the youth to drive positive change in South Africa and the world.